How to Put a Watermark on Your Photos

Photographers have many reasons to put watermarks on their images. Watermarks can deter infringement, provide contact information, and even provide for additional damages when the watermark is removed to hide an infringement – the fines start at $2,500 and go to $25,000 in addition to attorneys’ fees and any damages for the infringement. See my July 3, 2007, blog for more information.

But how you put a watermark on your photos is important for search results. John Harrington has a great blog post on search engine optimization for your images. He quotes Grover Sanschagrin: “Search engine providers have told us that heavily watermarked images provide a ‘poor user experience,’ and they receive a lower search ranking or are not included in search results at all.”

So put a watermark on your photo and do it right for the best results.

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